bella mobile — colour palette

Hero derived from #068CC6 · navy-family support set
Version 3.1 · 2026
b
Bella Cerulean
PMS2191 C / 2191 U HEX#0E9BD6 RGB14 / 155 / 214 CMYK93 / 28 / 0 / 16
Deep Navy
PMS5255 C / 5255 U HEX#000E19 RGB0 / 14 / 25 CMYK100 / 44 / 0 / 90
Navy 700
PMS5395 C / 5395 U HEX#13344F RGB19 / 52 / 79 CMYK76 / 34 / 0 / 69
Navy 500
PMS5405 C / 5405 U HEX#2E5A7D RGB46 / 90 / 125 CMYK63 / 28 / 0 / 51
Cream
PMS9043 C / 50% 9043 U HEX#F3F1EC RGB243 / 241 / 236 CMYK0 / 1 / 3 / 5
Black
PMSBlack 6 C / Black 6 U HEX#1B1B1B RGB27 / 27 / 27 CMYK0 / 0 / 0 / 89
Gray
PMSN/A HEX#EEEEEE RGB238 / 238 / 238 CMYK0 / 0 / 0 / 7
White
PMSN/A HEX#FFFFFF RGB255 / 255 / 255 CMYK0 / 0 / 0 / 0
b
Cerulean — alt (deeper)
PMS2192 C / 2192 U HEX#068CC6 RGB6 / 140 / 198 CMYK97 / 29 / 0 / 22
Pairing notes
Navy b mark on Cerulean — 6.2:1 (AA).
White on Deep Navy — 19.5:1 (AAA).
Navy on Cream — 17.3:1 (AAA).
Cerulean is the hero fill; navy does primary UI / text work.

Bella Cerulean #0E9BD6 is the hero, tuned up in brightness from the supplied #068CC6 (kept as a deeper alternate). It sits in the cyan/azure family — distinct from the retired electric blue #0057FF, which must not appear anywhere. The support set stays in the logo's navy family (Deep Navy → Navy 500) plus Cream, Black, Gray and White, mirroring the reference layout. PMS values are nearest-match references — confirm against a physical Pantone book before print.